Hamster Kombat. Being the first IT company to reach 150 million users is a huge deal. The ascent of Hamster Kombat is one of the most fascinating stories of 2024 because only the most successful platforms can accomplish it. The 2016 augmented reality smartphone game Pokémon GO had 150 million users within 33 days. The record was kept by Instagram’s competitor to X, Threads, until the summer of 2023, when it was surpassed in just six days.
Despite Threads’ lofty standards, the newly released Telegram game Hamster Kombat is the third-fastest app to ever onboard and achieve 150 million users. According to an interview with Sébastien Borget, co-founder of The Sandbox metaverse, Telegram games are rising rapidly, and titles like Hamster Kombat are rethinking play-to-earn games: I feel invigorated and inspired. It shows industrial progress via the Web3 network effect. They can grow huge in weeks or months.
Contrary to popular belief, this lighthearted game is neither a “clicker” nor a “tapper” but rather a “crypto exchange CEO simulator,” according to the developers. Over three months, the game’s user population has increased exponentially thanks to various gaming and social aspects.
Playing by ear or with your head, the goal is to collect as many virtual coins or points as possible. Like Notcoin, the spiritual ancestor of Hamster Kombat, users hope future airdrops will be rewarded for their loyalty.
Coinindesk immersed itself in the game to discover its unique and captivating take on the idle gaming genre. These games have quickly become the most popular on Telegram due to their ability to quickly utilize the app’s extensive social network to acquire millions of users.
YouTube Guinness World Record?
Hamster Kombat’s gameplay is closely tied to its YouTube videos and social media integration. Consequently, its YouTube profile has more subscribers than Mr. Beast, the most subscribed channel worldwide.
According to sources, the group has set several subscriber-related records, including becoming the first YouTube channel to amass 10 million weekly followers (in six days, thirteen hours, and fifteen minutes). According to a YouTube specialist who spoke, the ad revenue for Hamster Kombat’s YouTube channel is currently $11 per 1,000 views.
With 473,709,858 views and $5.2 million in earnings, the channel has come a long way since its launch on May 24. Ad revenue has grown daily from a low of $100 initially to huge increases in the last month. According to Social Blade’s data, the channel has received an average of 21 million views daily for the last two weeks. In the last 14 days, this has translated to daily distributions of $230,000 from advertising revenue.
What is Hamster Kombat?
In Hamster Kombat, players play bald hamsters who signed a deal to become bitcoin exchange CEOs. Tap their hamster avatar to earn coins using the clicker mechanic. Though it’s been around for years, Notcoin, a viral Telegram mini-app with over 35 million users, has revived the notion. Notcoin, launched in January 2024, eventually held a token airdrop, making the NOT token worth $1.5 billion.
Hamster Kombat’s strategy goes beyond clicking. New players get coins mainly by earning points, but they can also buy exchange upgrade cards like jurisdiction licenses or trading pair listings. As hamster exchange CEO, your avatar levels rise.
Romani Aliev, strategy director at BDC Consulting and Hamster Kombat player, says using points to buy exchange upgrades is more strategic and advantageous. Aliev says improving the earning process is “far more sophisticated and fun” than tapping. Exchange enhancements let players earn points passively. No bots or nonstop tapping are allowed because the tapping mechanic is limited by an upgradeable energy meter that refreshes.
Upgrade tiers cost more money. These changes increase the player’s hourly profit, which Hamster Kombat considers the most crucial metric before an airdrop. Because upgrade costs are growing, players are motivated to earn in-game money quickly. Hamster Kombat adds bonus-point tasks here.
Launching Hamster Kombat X requires users to follow the official account, join the Telegram group, and view videos on their YouTube channel. You may level up quickly and increase your hourly profit by earning 100,000 coins per video.
Invite others to play to earn in-game cash. Completing these tasks boosts players’ points and game engagement. Since June 28, Hamster Kombat has over 46.2 million YouTube and 46.8 million Telegram subscribers.
Influencers and websites share daily cipher and combo cards
In Hamster Kombat, players play bald hamsters who signed a deal to become bitcoin exchange CEOs. Tap their hamster avatar to earn coins using the clicker mechanic. Though it’s been around for years, Notcoin, a viral Telegram mini-app with over 35 million users, has revived the notion. Notcoin, launched in January 2024, eventually held a token airdrop, making the NOT token worth $1.5 billion.
Hamster Kombat’s strategy goes beyond clicking. New players get coins mainly by earning points, but they can also buy exchange upgrade cards like jurisdiction licenses or trading pair listings. As hamster exchange CEO, your avatar levels rise. Romani Aliev, strategy director at BDC Consulting and Hamster Kombat player, says using points to buy exchange upgrades is more strategic and advantageous.
Aliev says improving the earning process is “far more sophisticated and fun” than tapping. Exchange enhancements let players earn points passively. Bots and nonstop tapping are not allowed because the tapping mechanic is limited by an upgradeable energy meter that refreshes.
Each upgrade tier costs more money. Hamster Kombat said the player’s hourly profit is the most crucial indicator before an airdrop, and these improvements increase it. Because upgrade costs are growing, players are motivated to earn in-game money quickly. Hamster Kombat adds bonus-point tasks here.
Launching Hamster Kombat X requires users to follow the official account, join the Telegram group, and view videos on their YouTube channel. You may level up quickly and increase your hourly profit by earning 100,000 coins per video. Invite others to play to earn in-game cash. Completing these tasks boosts players’ points and game engagement. Since June 28, Hamster Kombat has over 46.2 million YouTube and 46.8 million Telegram subscribers.
Hamster Kombat airdrop
The phenomenal surge in the number of Hamster Kombat players is largely due to the popularity of Notcoin. While the exact date of the airdrop has not been announced, its developers have revealed that the Hamster Kombat token will be launched on the TON network. Players are speculating about receiving a token airdrop as profitable as Notcoin’s. The in-game menu now shows that the coin listing is happening, and gamers of Hamster Kombat can link Telegram’s integrated TON wallet. Players must finish certain missions to participate in the impending airdrop.
People from many walks of life may be seen playing Hamster Kombat in viral videos. Some even hope that their Hamster CEO will physically compensate them for their time clicking and upgrading their exchange. Although there is an opportunity to earn money, Animoca Brands co-founder Yat Siu notes that these games do not necessarily result in “life-changing” financial windfalls. That, he added, isn’t the genre’s main goal.
Everything here is entertainment and enjoyment; it’s in another league. This is more like advertising than pure speculation. Siu says that one of the things that makes brand promotion enjoyable is the willingness to give out prizes whose value is uncertain. This is true regardless of whether the brand is related to gaming, Hamster Kombat, or Notcoin.
Bots are a reality, but millions are playing
The game boasts approximately 185 million daily users, according to screenshots released on June 24 by Hamster Kombat’s X account. However, the possibility of bot activity and multiple accounts is still unaccounted for. Plenty of tools and lessons are available online if you want to learn how to use auto-clicking bots to your advantage. It is stated that one downloadable auto-clicking bot can sustain as many as one thousand accounts.
Another potential source of extra income is selling Hamster Kombat accounts. The value of some accounts on the FunPay gaming marketplace exceeds $1,000. One way Hamster Kombat catches players who try to use bots to click automatically is with its energy meter. The current amount of bots on Hamster Kombat cannot be determined, according to Inal Kardan, head of gaming at TON Foundation. It isn’t easy to analyze user activity because the game isn’t onchain, even though it plans to construct onchain infrastructure.
However, a rough estimate can be obtained from the Notcoin example. Although many users chose to withdraw via centralized exchanges, which might further distort the statistics, Kardan claims that on-chain activity estimates show that at least half of Notcoin’s 35 million players are actual users. Cardan says it is a huge achievement to have over 17 million verified, active users and achieve this growth and player involvement.
TON aims for GameFi throne
Notcoin, which debuted in January of this year, cleared the way for smaller Telegram apps. According to data from Token Terminal, the number of active daily users for TON skyrocketed from 16,000 to more than 600,000 on June 6, the day the clicker game gained attention.
If Hamster Kombat is a smashing success, it might bring millions more users to the TON blockchain—the “default” network for games, according to Kardan: “Especially for hyper-casual games—if you want millions of active and engaged users, TON is the best chain to achieve it.” The game’s success has opened up TON’s native products to a global audience of millions, and the company is starting to see marketing potential in Telegram’s small apps.
